Welsman exits Sony for top Speedy Tomato job.
21 Dec 2000 | by BEN ROSIER
PlayStation and PlayStation 2. He was widely credited with helping expand Play-Station s audience ...
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Lloyds TSB axes eight in Evolvebank rethink
21 Dec 2000 | by JOANNA WITT
credit card operation. The decision means the eight staff, including Evolvebank UK marketing director ... marketing director. Goldfish currently uses TBWA/London for its credit card advertising but Lauer said ...
MEDIA: Siemens extends film links with BSkyB
21 Dec 2000 | by POPPY BRECH
Pictures, as well as sponsoring the broadcast of the Oscars on Sky. Sponsorship credits have been ...
ADWATCH STARS OF 2000:
21 Dec 2000 | by GAIL KEMP
every week, and marketing manager Guy Hedger credits them with bringing in 400,000 new customers during ...
REVIEW: Marketing and advertising news in the week's press
15 Dec 2000
Commission code that allows the product to appear within the credits. - General release....Carlton has signed a deal with Roche, the pharmaceutical giant, for Rennie, its flagship brand, to sponsor Christmas ITV. The deal is the first for the TV broadcaster under the new Independent Television Commission code that allows the product to appear within the credits. - General release. ...
CAMPAIGNS: Events PR - Anti-racism ad speaks out for itself
15 Dec 2000 | by BEN BOLD
credit for the publicity surrounding the ad s launch - due to what it says is the strength ...
Cardew & Co enhances executive team with Morrell
15 Dec 2000 | by HOLLY WILLIAMS
group, stepped down from Lonmin last month. He is credited with turning Lonmin round from a troubled ...
DIARY: Inflated media spend claims fail to impress the Campaign hacks
15 Dec 2000
later, when CIA demanded to be credited with the media win, it put the value at pounds 1.2 million ...
OPINION: The Prince of Darkness is prize PR chump
15 Dec 2000 | by BERNARD INGHAM
s failed PR machine. He is generally credited with rubbishing independent-minded journalists ...
DIRECT BRIEFS
14 Dec 2000
Financial services and credit card companies are damaging their brands by continuing to send...Financial services and credit card companies are damaging their brands by continuing to send unwanted mass mailings to prospective customers, a new report suggests. The study, by data-driven marketing consultancy and supplier PrimeResponse, found that the finance sector is the worst offender. The research ...
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