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DIARY: Inflated media spend claims fail to impress the Campaign hacks

15 Dec 2000

later, when CIA demanded to be credited with the media win, it put the value at pounds 1.2 million ...

NEW MEDIA: DESIGN AND CREATIVE - Beyond the banner. Advertising on the web no longer merely equals buying a banner site. Campaign showcases some of the latest creative techniques to be used

03 Nov 2000 | by JIM DAVIES

CLIENT: FOOTBALL365.COM Campaign: Football365 WAP site Agency: Beyond Interactive London Creative credit: collective agency effort Whether we welcome the idea of advertising delivered ... AIRWAYS Campaign: A revolution's here Agency: Agency.com/Real Media Creative credit: Steven ...

SCANDINAVIA: ONLINE ON THE MOVE - Technology-loving Scandinavians have embraced the internet wholeheartedly. Advertisers need to keep up to reap the benefit or risk falling behind, Rachel Miller says

03 Nov 2000 | by RACHEL MILLER

are using offline payment methods or payment on delivery.' The aversion to credit cards extends across ...

Npower in England cricket deal talks

02 Nov 2000 | by MARK KLEINMAN

after 23 years. It is widely credited as having been a major factor in Cornhill s transformation from a ...

MEDIA: HEADLINER - The publishing world's quiet achiever nets Microsoft deal. Chris Anderson is leading Future Publishing to the top of the game

27 Oct 2000 | by LUCY HONE

't claim the credit for the deal,' he says with customary modesty, 'but the vision of an international ...

MEDIA: HEADLINER - The publishing world's quiet achiever nets Microsoft deal. Chris Anderson is leading Future Publishing to the top of the game

27 Oct 2000 | by LUCY HONE

't claim the credit for the deal,' he says with customary modesty, 'but the vision of an international ...

MARKETING TO A NEW-MEDIA GENERATION: Wired Youth - Seven- to 11-year-olds are one of the fastest-growing groups of internet users Jim Curtis reports on a new generation of e-literate school children.

20 Oct 2000 | by JIM CURTIS

it into their lives.' Scarily for parents' credit cards, children also seem more than ready to embrace e ...

MARKETING TO A NEW-MEDIA GENERATION: Wired Youth - Seven- to 11-year-olds are one of the fastest-growing groups of internet users Jim Curtis reports on a new generation of e-literate school children.

20 Oct 2000 | by JIM CURTIS

it into their lives.' Scarily for parents' credit cards, children also seem more than ready to embrace e ...

St Luke's boosts creative line-up

06 Oct 2000 | by JENNY WATTS

's Biscuits and Working Families Tax Credit. Stanners said: 'The whole premise of St Luke ... and last year's Family Tax Credit work. They joined from Ammirati Puris Lintas two years ago. McKenzie ...

UK Smart and PO select Claydon Heeley

28 Sep 2000 | by BEN ROSIER

with free digital signatures that act as a secure guarantee for sending sensitive e-mails and credit card ... secure credit card transactions. The service aims to resuscitate consumer confidence in web ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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