to remove filtersBRAND HEALTH CHECK: Harrods - How can Harrods ride out the fall in tourism?
20 Dec 2001 | by SUZY BASHFORD
a credit card-based loyalty programme (Marketing, December 13). But Harrods will have ...
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UK Athletics in hunt for a 'grass-roots' backer
20 Dec 2001 | by MARK KLEINMAN
its first affinity credit card in partnership with MBNA, from which all proceeds will go to grass ...
MEDIA: Rennie strikes deal with UK Gold festive comedy
20 Dec 2001 | by TANIA MASON
of MediaCom, will run for two weeks from December 22. There are a dozen different 15-second credits ...
OPINION: Should the BBC use licence-fee money for a digital curriculum?
20 Dec 2001 | by RAYMOND SNODDY, media editor of The Times
, is going to make around 80m worth of funding available to schools in the form of electronic credits ...
ADWATCH STARS OF 2001
20 Dec 2001 | by GAIL KEMP
the TV screens on Boxing Day; he was joined in February by Yvonne singing about credit cards ...
STOP PRESS: Marketing director leads restructure of department
13 Dec 2001
Martin Johnson, marketing director at HBOS' credit card division, has led a restructure of the marketing department which sees Judy D'Albertson appointed as head of sales and acquisition and Emma Squires become head of marketing services. ...
Harrods nets The Body Shop chief for top post
13 Dec 2001 | by MARK KLEINMAN and SUZY BASHFORD
post, with a brief including the launch of a credit card-based loyalty scheme for the world ... will be the development of an own-brand credit card that will allow customers to earn points based on their loyalty ... . "The launch of a credit card product to drive loyalty has been on the agenda for some time, although ...
AGENCY 2001: PUBLIC RELATIONS AGENCY OF THE YEAR - Cohn & Wolfe - Cohn & Wolfe's work for the Coke auction web site meant that it received in every national newspaper
13 Dec 2001
campaign for the GM credit card, which offers loyal users discounts on Vauxhall cars. The agency created a credit card index that changed the perceptions of journalists, leading them to put less ... , the programme is credited with attracting at least five new clients for PwC. FIREFLY COMMUNICATIONS ...
CAREERS: Job interview
13 Dec 2001
credit, risk and fraud services. Earlier this year, we launched a new customer data integration service ...
AGENCY 2001: Creative Agency of the Year - Bartle Bogle Hegarty - Bartle Bogle Hegarty hit new heights this year with acquisitions including ITV and Xbox, as well as acclaimed work for Levi Strauss
13 Dec 2001
September, has long complained that the agency didn't get the credit it was due. A major win - ideally ... French Connection founder Stephen Marks unveiled profits up 20.7%, he credited TBWA's campaign ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
