The BBC aims to convey the drama and unpredictability of the FA Cup in its credits promoting its
The publicity-shy agency informs us that its latest ad campaign for Durex has come under the scrutiny of the Ministry of Defence. The military incident in question seems to surround Durex's sponsorship credits for ITV's Am I Good in Bed? series, Britain's biggest live sex survey. The spots showed ...
The revamp will include an animated TV ad campaign, redesigned foil packets, and sponsorship credits for SM:tv Live, as part of Walkers' ongoing deal with the programme. The UK's biggest crisp producer filled a gap in its portfolio for a cheesy children's snack when it bought the 32-year-old Wotsits ...
Mother showed its growing stature by being credited with Egg's increase in customer numbers...It's hard to know whether Mother became Creative Agency of the year when it scooped the £41m Orange account or when Egg's chief executive credited its advertising for bringing 205,000 new customers ... APACS pin-number credit card (£20m), T-Mobile (£27m) and Old El Paso (£6m) it was hit late in the year ...
of the independent sector experts credited on this page.
package, costing £270,000, will include opening and closing credits, break-bumpers and association on all
leader he'll give credit where it is deserved and as a result will amass a following of loyal supporters ...
similar example is provided by credit card company Capital One (see below). The conclusion must ... credit card market. It has bucked the downturn to raise its target 2002 annual earnings per share to 30 ...
by credit card company Capital One (see box). The conclusion must be that the idea of including customer ... customers, Capital One has grown rapidly since 1995 to take 5% of the US credit card market. It has bucked ...
the DM launch of its credit and loyalty card, one of the most radical marketing initiatives in the retail ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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