the use of Chocollect credits. The credits accrued each time a user entered and were redeemable for a ... and Wotsits. The creative concept was by The Marketing Store. It was the first campaign to award text credits ... -pack and TV advertising to collect points. A tie-in with Emap saw the use of "music credits" offering prizes ...
should be credited with said figure. The spend appeared plausible at first (Grey was going to handle a ... asked us to credit it with 52 million for its Wella win, perfectly timed to land the agency in the top ...
The Number, and was allotted 118 811. Chris Moss, the man jointly credited with creating the Orange brand ...
, insurance and banking industries. Fixed-line telecoms was the lowest-performing sector, while credit card
be offering a desirable alternative to the main mobile operators. To its credit, and the irritation of its ...
and credit cards, was launched three years ago with a quirky ad to the theme of Fat Boy Slim's hit Right Here ...
Gosper Partners and BT Yahoo! came from Abbott Mead Vickers BBDO. It's tempting to credit this success ...
, is branding it with the usual sponsorship credits and break bumpers. Another obvious appeal for a mobile ...
, such as 'Better go ... no credits' and 'No nasty bill surprises - ever', glide through various urban street scenes ...
The mobile operator has taken every ad space in The Times this Friday (August 1) to launch the initiative. In a dramatic switch to focus on value, it replaces the 'Learn' campaign, which centres on its in-store phone trainers. Customers will also be offered two reserve calls when they run out of credit ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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