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Bell steps down as CEO of McDonald's to fight cancer

is credited with leading a resurgence of growth at the restaurant chain. McDonald's most recent promotional ...

The Work: New Campaigns - UK

STORIES CREDITS Project: Christmas stories Client: Laurence Cante, direct marketing manager ... Trust. CITROEN - C4 LAUNCH CREDITS Project: Launch the Citroen C4 Client: Mike Ibbett, marketing ... all over his body to record every move over 30 separate takes. O2 - X-RANGE CREDITS Project: X ...

Variable creative can increase response to mailings

in the top 1,000 companies, taking in sectors including banking, charity, credit cards, hotels, insurance ...

Napster widens availability through Post Office retail deal

. The idea is to give access to people who do not have credit cards or debit cards. Leanne Sharman, vice ...

Ofcom raps C4 over Big Brother sponsor

prohibits sponsorship credits from making direct reference to product benefits. The ruling followed a ... of relationships. Ofcom stated in its ruling: "Sponsorship credits should be distinct from advertising and ...

The Work: New Campaigns UK

ONE TO LOOK FOR - COI - Acquisitive crime reduction CREDITS Project: Crime reduction Client: Sharon Sawers, Home Office strategic communications advisor Brief: Show that simple actions continue to make an impact on crime prevention Creative agency: Rainey Kelly Campbell Roalfe/Y Rob Kerrison ...

New music download payment system to help teenagers

billing, bank transfers and credit/debit cards -- has been integrated. Music Engine spokesman Dan Brown ... who were previously denied access by not having a bank account or credit card. It is hoped a raft ...

Amanda Aldridge on retail: Banks need retail skills to fill the service gap

that when they write to a customer who holds several accounts, credit cards and a mortgage with it ...

The Work: New Campaigns - UK

earlier cowboy effort. CREDITS Project: Cherry tart Client: Lisa Tomkies, communications director, 3 ... , will run simultaneously. CREDITS Project: Oxo cubes Client: Tim Perman, marketing director, Campbell ... -Team - have been chosen to represent Radio 1's evening playlist. CREDITS Project: Radio 1 Client: James ...

Media news brief: Costa teams with Metro

the Day page for one month across all 12 regional editions. Sponsorship credits, created by Alcone

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.