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The Insider's Guide to Production: Technology - The future is high definition

credit-card ad. "There were details on the tails that we wanted to keep," he says. "It looked great ...

3 network's brand chief makes shock departure

Gareth Jones, chief operating officer of 3 UK and one of the senior executives credited with the 3G

3 network's brand chief makes shock departure

LONDON - Gareth Jones, chief operating officer of 3 UK and one of the senior executives credited

The Work: New Campaigns - UK

credit card and savings account, has been launched online, with press, outdoor and TV executions ...

The Work: New Campaigns - UK

credit card and savings account, has been launched online, with press, outdoor and TV executions ...

Sector Insight: Mobile phone content - Calling the tune

systems, consumers can buy credits that they use to get more downloads. The low outlay for downloads ...

3 plans credit giveaway for ThreePay relaunch

period with a call-credit giveaway to customers....The mobile network, owned by Hutchison Whampoa, is expected to roll out the service next month, backed by a multimillion-pound ad campaign through WCRS. At the heart of the relaunch, the free-credit ... it is from a landline or mobile. Their handset will be topped up as long as they buy credit. The operator ...

HTW expands planning with Reed appointment

the agency's most high-profile accounts. He is credited with developing the acquisition and CRM strategy ...

50 Years of Fame: Brandfame - Vodafone

While major corporate deals such as the takeovers of Germany's Mannesmann and Japan Telecom have played their part, the brand's emphasis on TV advertising also takes a lot of the credit for this rapid growth. Right from the start, the medium has been at the heart of Vodafone's marketing strategy both ...

The Work: New Campaigns UK

ONE TO LOOK OUT FOR - HEINEKEN - ONE BIG GAME CREDITS Project: One big game Client: Shane Hoyne, international communications manager, corporate brands, Heineken International Brief: n/s Creative: agency StrawberryFrog Writer: Roger Hoard Art director: Corinna Falusi Planner: Richard Monturo TV producer: Richard ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.