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Mediaedge:cia scoops Media Agency of the Year

. It is to Carat s credit that it hung on to Abbey and Philips after both called reviews. However, it did lose ... largest wins being the BBC, Axa SunLife and Credit Suisse) and had a 100 per cent client retention record ...

Mediaedge:cia scoops Campaign's Media Agency of the Year

. It is to Carat s credit that it hung on to Abbey and Philips after both called reviews. However, it did lose ... largest wins being the BBC, Axa SunLife and Credit Suisse) and had a 100 per cent client retention record ...

Guarded optimism forecast for 2008

on marketing budgets of the credit squeeze, creeping oil prices and fallout from the US sub-prime mortgage ...

Universal McCann and GroupM at odds with ad forecasts

to the credit squeeze. ...

Financial brands rein in spend over credit fears

LONDON - The true impact of the credit squeeze has manifested itself in a dramatic decline...Finance firms spend on traditional marketing relating to lending, across mortgages, credit cards and personal loans, has plunged since the squeeze began. Total adspend by banks, building societies and credit ... been a particularly notable fall in investment in direct mail and print for credit card products ...

Credit crunch will not hit adspend with 6.7% rise expected

market will remain insulated from the credit squeeze, according to a forecast by ZenithOptimedia....Ad expenditure will increase next year on the back of the Beijing Olympics, US Presidential elections and the Euro 2008 international football tournament. However, even though the global credit ... for advertising space, they are increasing its supply. Although the housing downturn and credit squeeze ...

Citibank revamps loyalty through Proximity-assisted drive

SINGAPORE - Citibank has revamped its credit card loyalty programme by launching a customer rewards...products. Citibank is the largest issuer of credit cards in Asia-Pacific. ...

BT plots extension to financial-services offering

The telecommunications firm made its first move into the financial services market in July, when it launched the BT credit card through MBNA. The card rewards BT customers with 1p off their bills for each 2 of the first 250 they spend each month. Beyond this point, they receive 1p off their phone bills for every ...

Glittering prizes still beckon for media agencies

agency PHD was not given credit for the brilliant media ideas that were written about. But after PHD cried foul, the IPA ensured that, in future, any contributor to work featured should get a credit ...

Information Commissioner calls for more data powers

control over where sensitive data ends up. Thomas said: Credit reference companies, airlines, travel ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.