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Standard expands cashless payment system

From December 14, pre-paid Eros cards loaded with either 10 or 20 worth of credit ... to benefit from the Eros card reward programmes or to top up credit. The card readers can also take purchases from contactless credit and debit cards, although the technology will not be in place until spring ...

Marks sees the future in a new market

as established brands is really good," he says. Former I-Level colleague Ed Ling agrees, crediting Marks' energy ...

Guarded optimism forecast for 2008

on marketing budgets of the credit squeeze, creeping oil prices and fallout from the US sub-prime mortgage ...

Why large firms are adopting small company styles

the current credit squeeze, entrepreneurs have not found start-up cash hard to find. The partnership culture ...

Glittering prizes still beckon for media agencies

agency PHD was not given credit for the brilliant media ideas that were written about. But after PHD cried foul, the IPA ensured that, in future, any contributor to work featured should get a credit ...

ABCs show changing fortunes of The Sun

a 0.5% month-on-month increase in October. The Standard's stabilisation has been credited ...

Standard holds firm against freesheets

The Standard s circulation rose slightly to 292,544 in October, a 0.48% rise on September s figures and an increase of 3.77% compared with October last year. The stabilisation has been credited to the title s marketing push rolling out a new website, and the contactless Eros loyalty card scheme across ...

Evening Standard records monthly rise for October

The Standard s circulation rose slightly to 292,544 in October, a 0.48% rise on September s figures and an increase of 3.77% compared with October last year. The stabilisation has been credited to the title s marketing push -- rolling out a new website, and the contactless Eros loyalty card scheme ...

Pioneer signs on to Sky Arts

The deal, which runs until the New Year, includes sponsorship of programming across TV and online. The package consists of 15 sponsorship credits before and after all endorsed programmes, both on the linear channel and through Sky s on-demand service Sky Anytime. The channel s website will have a dedicated ...

Tiger Beer to sponsor cult shows on Dave

, and Golley Slater Promote. The deal consists of eight 10-second credits an hour, including the opening and closing credits and accreditation throughout the programme. Tiger Beer branding will not appear ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.