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Sainsbury's dessert-kit range taps into home cooking trend

week confirmed that consumers are spending less on ready meals as a result of the credit crunch ...

Top 10 Marketing moments of 2008

to Northern Rock's collapse, 2008 was a year of extremes. The economy: Credit crunch fatigue 2008 ...

The Work: New Campaigns - UK

LG - ADVANCED TECHNOLOGY, BEAUTIFULLY HIDDEN CREDITS Project: Advanced technology, beautifully ... stating that LG TVs posses "advanced technology, beautifully hidden". FRANK - FRANK CREDITS Project ... by Profero. FINANCIAL TIMES - FINANCIAL TIMES CREDITS Project: Financial Times Clients: Frances ...

PepsiCo appoints chief marketing officer for global accounts

was credited with turning around stalling retail growth of Bath Body Works by launching of the Express ...

Has the pre-Budget report been good for you?

to restart the economy's heart after cardiac arrest caused by recession and the credit crisis ...

TMW produces Sainsbury's DM campaign

Tullo Marshall Warren is encouraging consumers to beat the credit crunch by starting

Hellmann's launches Christmas print ad

The ad was produced by Ogilvy Advertising and will run in women's magazines until Christmas. A spokesman for the company said: "Christmas is the key period when consumers trade up from own-label mayonnaise." Credits Project Hellmann's Christmas Brief Remind consumers that Hellmann ...

Kelkoo launches cashback offer and downloadable toolbar

. Users will also be eligible to 3 bonus credit once they have accrued their first 12. Bruce Fair ...

Coca-Cola ad reveals location of secret recipe

of miniatures and CG. Credits Agency Santo Client The Coca-Cola Company Brand Coca-Cola Title Hidden ...

Moodier Britain survey shows less trust in banks and more in supermarkets

supermarkets have acted, launching value offers in the face of rising food prices, is credited with creating ... . Meanwhile, banks, along--side politicians and the government, have been demonised following the credit ... that it is considering expanding its financial-services operation, which already comprises credit cards and personal ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.