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NatWest 'helpful banking' by M&C Saatchi

NatWest is aiming to show how it is getting personal and helping individuals through the current credit crunch. ...

American Express, credit card (Blue)

Barclaycard 'Barclaycalm' by Bartle Bogle Hegarty

that it is "more than just a credit card" by highlighting the reassuring back-up services such as fraud prevention ...

American Express 'Red' by Mother

Mother has created a print campaign for American Express Red credit card, launched as part of Bono's Product Red campaign to raise funds for the fight against HIV and Aids in Africa . The ad stars Gisele alongside a traditionally dressed Maasai warrior and has the strapline "My card, my life", a spin ...

Mastercard 'priceless' by McCann Erickson

Credit card spending in the next three months is predicted to fall 10% on last year, so Mastercard is putting £1.5m into a campaign to encourage consumers to put their Christmas shopping on plastic. The ads centre around the lengths people go to to hide gifts from their loved ones at Christmas. Four executions ...

Zanussi Electrolux Lowe

Bafta-winning actor Bill Nighy adds the role of Zanussi Electrolux washing machine to his list of credits in this 3m television advertising campaign to promote its washing machines and refrigerators. ...

Action for Children 'as long as it takes' by Baby Creative

Action for Children today launches its first ad campaign as it sees in its 140th anniversary. Credits Children's charity launches first TV ad campaign ...

Frijj 'Run Granny Run' by Grey London

s unique thickness in a humorous spoof of a 1950s horror/disaster movie. The agency has also credited a ...

Hiscox 'certainty' by Inferno

Foraker of Ridley Scott Associates and director of photography Bill Pope, whose film credits include ...

Nike "keep the ball alive"/Publicis Mojo

to its title "keep the ball alive". Credits: Agency: Publicis Mojo; creative director: Darren Spiller ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.