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MediaVest retains £3m Cineworld business

crediting films such as 'Avatar' in 3D as contributing to this increase. ...

Cineworld picks five agencies to battle for £3m media business

.8 per cent to 162m, with the company crediting films such as 'Avatar' in 3D as contributing ...

Halifax reignites ad pitch

that its singing-and-dancing advertising needed to be rethought in light of the global credit crunch ...

Freesat unveils biggest ad campaign to date

directed by James Griffiths, whose previous credits include work for Coca-Cola, BT and Adidas. The ads ...

American Express launches interactive campaign with Mark Ronson

The credit card company said the campaign will aim to "uncover the UK's best music experiences the memorable stories behind the shows, in celebration of American Express' involvement in live music and its award-winning 'Preferred Seating' programme launched last year". The interactive campaign ...

Universal McCann ties up global MasterCard account

years. The credit card giant said it was "extremely proud" of the work it had done in partnership ...

Cineworld calls £3m media planning and buying review

in the six months to 1 July rose 3.8 per cent to 162 million, with Cineworld crediting films such as Avatar ...

Eurostar targets business travellers with ad push

to grow, following a collapse in numbers during the credit crunch in 2008. Emma Harris, sales ...

Maxus on alert as Marie Curie launches £4m media review

the agency last month to take a sabbatical, is credited with having run the Marie Curie account. Tim Irwin ...

SFW and Vizeum scoop credit brief

Credit Confidential, a new online credit monitoring service, has appointed Stephens Francis Whitson...the brand, which is expected to be backed with a media budget in the region of 4 million. Credit Confidential is positioning itself as a competitor to existing online credit services such as Experian's CreditExpert and CallCredit, which offer consumers advice on how to manage their credit rating and protect ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.