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Nivea takes over as This Morning sponsor

In a seven-figure deal brokered by Carat with ITV Commercial, Nivea will take over from the Mars-owned pasta sauce Dolmio. The sponsorship package includes broadcast, online, interactive, mobile and licensing activity, under the strapline: "Making life a little easier." Sponsorship credits have been ...

BP teaches us a lesson in humility

'sorry' really is the hardest word; so credit where it's due to that modern day pariah, BP.

Paper Round (27 September) - Which clients are advertising in the national press?

offers customers a reduced rate on borrowing up to 5,000 with an ad in The Daily Mirror, while Credit Expert directs those "having trouble getting credit" to its website for a free 30-day trial. Tea ...

Pick & Turkey league (24 Sep 2010)

The Red Brick Road CreditExpert Best credit rating 1 Euro RSCG Peugeot Kris ...

Close-Up: My YouTube ad of the week - Nissan

electric Nissan Leaf. Innovation for the planet, innovation for all." Credit: TBWA\Chiat\Day. Why I ...

Close-Up: My YouTube ad of the week - Nissan

electric Nissan Leaf. Innovation for the planet, innovation for all." Credit: TBWA\Chiat\Day. Why I ...

Campaigns: Voluntary sector - Birthday bash for Transformation Trust

and online media. Almost all of the photography taken on the day credited The Transformation Trust ...

Experian switches MD of marketing services

Credit information group Experian has appointed Mark Zablan as managing director of Experian

UKTV revamps Watch identity as autumn season launches

-air imaging such as blipverts, end credits and end frames. Watch's revamp will support an autumn season ...

COMMENT: Why Nabs should be more like Glee

tea bags with monkeys and credit cards with water slides, yet often ignore the serious issues ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.