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Admiral to sponsor motoring on Discovery

the opening credits, ad breaks and closing titles of all motoring shows, and branding within the on ...

McDonald's kicks off Absolute breakfast show sponsorship

credits, Absolute Radio will include in-show features and competition givaways on 'The Christian O ...

Sport magazine to hand out 'light sabres' for Star Wars promotion

will give away 'Star Wars' prizes all day tomorrow, while the day's on-air show credits will be 'Star Wars ...

Credit Suisse sponsors Bloomberg+ iPad app

Credit Suisse is sponsoring Bloomberg's recently launched iPad app, Bloomberg Television+, in a...The year-long sponsorship aims to boost awareness of Credit Suisse among a target audience of high-net-worth individuals. Bloomberg Television+ was released in October last year and enables users around the world ... by Havas Media International and Credit Suisse provided the insight that their target audience of high ...

BrandMAX preview: Gillespie and Jacobs on the media challenge set up by consumers' changing consumption habits

storm of a credit crunch, a revolutionary change in the way that people consume media and socially ...

Absolute Radio nets four sponsorship deals

On Monday (11 July), RAC will become the headline partner of 'The Christian O'Connell Breakfast Show', replacing British Gas, in a deal brokered by ZenithOptimedia. Activity, including in-show credits, sponsorship trails and in-show features, will communicate RAC's key message that breakdown cover ...

Product placement to hit UK TV from Feb 2011

references allowed were sponsorship credits around programmes, and advertisements broadcast in commercial ...

The Big Digital Debate: How to create value from digital

: It s important to credit NI with trying to find a model that protects quality journalism and content. As planners ...

Lyons to step down from BBC Trust

the new coalition government. But Lyons has been credited with making areas of the BBC more transparent ...

TfL tenders London Underground experiential contract

to be the largest outdoor contract in the world, began in August 2006. Picture credit: Ian Bottle ...

 

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