to remove filtersAudi's new marketing boss Dominic Chambers on keeping the brand in the fast lane
10 Feb 2012 | by Alex Brownsell
in 2011 than in the previous year. Part of its strong performance can be credited to the much ...
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Admiral to sponsor motoring on Discovery
28 Mar 2012 | by Nick Batten
the opening credits, ad breaks and closing titles of all motoring shows, and branding within the on ...
AMV BBDO puts Mercedes on the map in chilling tale
08 Dec 2011 | by Paul Knott and Tim Vance
brought the digital glitches of the world to life. All credit to Carl and the wizards at Digital Domain ...
Meet the marketer charged with steering Ford into a new age
01 Dec 2011 | by Alex Brownsell
seems to have shaped Ireson's view of the car-buying market. During the credit crunch and financial ...
Marketing in China: Taming the dragon
02 Aug 2011 | by Patrick Brzeski
', Credit Lyonnais Securities THE ONLY WAY IS EAST - GETTING TO GRIPS WITH THE CHINESE MARKET - Prada ...
Toyota named greenest brand in the world
27 Jul 2011 | by Gemma Charles
Credit Suisse Financial Services 47.07 6.25 45 McDonald's Restaurants 47 ...
Absolute Radio nets four sponsorship deals
08 Jul 2011 | by Daniel Farey-Jones
On Monday (11 July), RAC will become the headline partner of 'The Christian O'Connell Breakfast Show', replacing British Gas, in a deal brokered by ZenithOptimedia. Activity, including in-show credits, sponsorship trails and in-show features, will communicate RAC's key message that breakdown cover ...
Simon Clift's Cannes Lions Festival 2011 diary: 'Are clients ruining the party or giving Cannes a reason for existing?'
08 Jul 2011 | by Simon Clift
To the credit of the organisers, there has been a largely successful effort to build a serious marketing ...
Yamaha bikes "choose their own riders" in new ad
26 May 2011 | by Jagadeesh Krishnamurthy
in Prague, known for their work with directors like Francis Ford Coppola Paul Thomas Anderson. Credits ...
Power 100: 100 to 50
17 May 2011 | by Nicola Clark
by Ellis is positioning First Choice as the 'all-inclusive' operator. Both men should also take credit ... where many brands have pulled back from marketing, the holiday firm deserves credit for investing ... are a credit to Dobbie, the brand's marketing director. Reporting to chief executive Nick Robertson ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
