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Apple welcomes former Dixon boss with £36m 'golden hello'

it had been consistently under-performing. He has been credited with turning it around by focusing ...

The truth about lying on your CV

it has seen a 20% increase in CV discrepancies since the start of the credit crunch, as the downturn ...

Helen Edwards: How Samsung trumped Nokia

portfolio is the Galaxy smartphone range , first released in 2009 and now credited for a large part ...

Facebook's Everson urges marketers to 'make a bet on us'

sales specialist exudes conviction. Facebook is credited with being able to "put CMOs at a board level ... ." Amplifying core brand messages O2 meanwhile, is credited with using Facebook to boost customer acquisition ...

Orange RockCorps gigs suspension hints at demise of mobile brand

The news comes despite the programme receiving an endorsement from prime minister David Cameron, who credited it with making "a difference to communities all over the country". An Orange spokesman said it had decided not to hold a standalone London gig this summer because of the packed events ...

ISBA Conference: Mobile can become 'seventh mass media'

Wood, chief of research at mobile intelligence service CCS Insight, was addressing the ISBA conference at Lord's Cricket Ground on the subject 'The Year of Mobile... ?'. He credited a man called Tomi Ahonen with the "seventh mass media" theory, but provided some key numbers to back it up. His ...

How Visa's Olympics sponsorship must shift perceptions of its brand: the Marketing interview

conversation, Dima makes remarkably little reference to such trifling matters as debit and credit cards - Visa ...

Getting to grips with the validation economy

to share their credit-card purchases with their social networks. For shoppers (myself included) who hide their credit-card spending from their significant other, the notion of broadcasting their indulgences seemed ...

How HTML5 is coming to the rescue of the ad industry

and what will it deliver for us credit-crunched agencies and advertisers? HTML5 is, not surprisingly ...

Editor's Comment: China: the next marketing power

for Christmas, thanks to interest-free credit. But when people are losing sleep over job uncertainty, is it appropriate for a shop to be seen encouraging an orgy of credit-fuelled bling? Should Littlewoods ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.