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Twitter targets small businesses with self-service ads

The platform is going live in the US first, as the microblogging site moves to target small and medium businesses to generate fresh revenue streams. Later today (17 February), American Express cardholders and merchants will be able to register to use the ad platform, to receive a $100 ( 63) credit ...

Credit Suisse sponsors Bloomberg+ iPad app

Credit Suisse is sponsoring Bloomberg's recently launched iPad app, Bloomberg Television+, in a...The year-long sponsorship aims to boost awareness of Credit Suisse among a target audience of high-net-worth individuals. Bloomberg Television+ was released in October last year and enables users around the world ... by Havas Media International and Credit Suisse provided the insight that their target audience of high ...

Absolute Radio's new mobile content boosts users

% of all live streaming. An Absolute spokesman told Media Week: "The increase is credit to a series ...

Thousands download the i app, says Indy's digital chief

partners, including Be Broadband, about sponsorship opportunities. The new app features include a credit ...

The Big Digital Debate: How to create value from digital

: It s important to credit NI with trying to find a model that protects quality journalism and content. As planners ...

AOP reveals Digital Publishing Summit speakers

credit: Belinda Lawley ...

Social media shapes first digital election

and put it on Labour's main website, with a link and a credit of course. It's crowd-sourcing from ...

Study boosts TV response value

proved "a large chunk of response has been credited to the wrong parent". ...

NI sets up new strategy unit to develop digital products

drafted in Al Trivino, the man credited with designing thelondondpaper, to head the creative element

Bowley plots the next dimension for cinema

the technology has limitless potential. Immersive experience He says: "We are at the opening credits ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.