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Internet PR: E-tailers log on to the benefits of branding - Rapid expansion in the e-commerce industry has caused e-tailers to scramble for PR aid in a frantic bid to distinguish themselves from their on-line competitors

the jungle shopping experience, without taking the plunge of giving out their credit card details ...

CAMPAIGNS: Turning PCs into screen savers - Hi-tech PR

and a credit card with a limit of pounds 500. They were then left for four days to fend ...

CAMPAIGNS: Beenz stirs up a hive of publicity - Hi-Tech PR

-commerce, Beenz are electronic credits which can be earned by shopping on-line or even by simply visiting a web...Beenz is the name of a new, on-line currency. An innovative concept in the world of e-commerce, Beenz are electronic credits which can be earned by shopping on-line or even by simply visiting a web site. Like other currencies, Beenz can be saved and spent. There are personal Beenz bank ...

NEWS: STOP PRESS

pitch Citymax picks Keene for software drive Citymax, the IT subsidiary of Credit Suisse ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.