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Think BR: How can brands harness the power of NFC?

and credit cards in order to take it mainstream. Right now the only bank on board is Citi and the only ...

Inside Indicia and Very's DMA Grand Prix-winning campaign

partnership" and praising the campaign, which aimed to recruit new credit customers to Very, for exceeding ... result Very attracted nearly 50,000 leads and 4,795 new customers, of whom 92% chose a credit option ...

Think BR: A shopper's paradise

the item we want (using the electronic credit card held in the device) and receive the confirmation by text ...

Shoppers to meet eBay for real in pop-up Christmas store

. Cash and credit cards will not be accepted. Buyers must scan a product's QR code with the eBay ...

Ebay backs social commerce with Facebook integration

partnership, which allows Facebook Credits and Facebook self-serve ads to be bought using eBay electronic ...

M&S Money brings in Phil Spencer for online videos

film about the M S credit card, which explains all the features of the card. Amanda Newman, M ...

Andrew Walmsley on Digital: Groupon's 'Y-factor' problem

. AmazonLocal, however, presents the biggest threat. With 150m customers, a trusted brand, credit-card details ...

Facebook pulls daily deals service after four-month trial

Facebook Deals, which launched in five cities across the US in March , allows opted-in users to receive daily location-based discounts and deals, and pay for them using Facebook Credits. The deals were intended to be "social", such as group activities, but unlike Groupon and LivingSocial, they did ...

Google bolsters daily deals offering with Dealmap acquisition

voucher service which allows users to purchase items with Facebook Credits in the US. Neither Google ...

Simon Clift's Cannes Lions Festival 2011 diary: 'Are clients ruining the party or giving Cannes a reason for existing?'

To the credit of the organisers, there has been a largely successful effort to build a serious marketing ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.