Eurostar targets business travellers with ad push
01 Sep 2010 | by Alex Brownsell
to grow, following a collapse in numbers during the credit crunch in 2008. Emma Harris, sales ...
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Filling the digital skills gap
15 Jul 2011 | by Peter Crush
-media-familiar Generation Y - credited with having greater curiosity to develop their skills to rise through the ranks ...
Confessions of an internet adman
25 Jun 2010 | by Norm Johnston, Mindshare
-commerce-enabled. Your household data and credit-card will be stored in your set-top box, thus enabling you to simply buy ... or the pub, will be accessible, right there on the screen. TV may be free. Imagine a credit-card company ...
Biggest brands: Top 100 online advertisers 2010
30 Mar 2010 | by Adam Woods
provides the most notable example of a strategic shift among the top 20 advertisers. The US credit card ...
United Airlines customer ratchets up revenge campaign
24 Jul 2009 | by Daniel Farey-Jones
with Wednesday's warning from credit rating agency Standard Poor's that it could downgrade its rating ...
Moneysupermarket .com suffers revenue drop despite traffic increase
16 Apr 2009 | by Fiona Ramsay
to falling sales in the economic downturn. The business said revenues from its credit-related products fell by more than 50% compared with the same period last year, while demand for non-credit products ...
And in the real world... G20, Jaguar Land Rover, Phorm, Mothercare and more
03 Apr 2009 | by Caroline Lovell
World leaders at the G20 summit pledged a $1,100 billion package of measures to tackle the global recession yesterday. Source: Financial Times Jaguar Land Rover will receive 800 million from the European Investment Back, underwritten by the Government, and from taxpayer-backed loan guarantee credit ...
Biggest brands: Top 100 online advertisers 2009
31 Mar 2009 | by David Benady
of the credit crisis. The decline of such prolific internet advertisers is resulting in lower rates ...
Thomas Cook sponsors ITV's new Tarrant quiz
20 Feb 2009 | by Ben Bold
The Chris Tarrant-hosted show is a global format that will run for eight 60-minute episodes every Saturday. The deal will give the Foreign Exchange brand exposure throughout the series' run, including break bumpers, pre-show and end credits, and online. The online sponsorship will see Thomas Cook ...
The Work: New Campaigns - UK
06 Feb 2009
ORANGE - ORANGE WEDNESDAYS CREDITS Project: Orange Wednesdays Clients: Justin Billingsley ... Wednesdays, the ad also uses Fallon's Orange "I am who I am" strategy. PEUGEOT - DRIVE SEXY CREDITS ... . CHEESTRINGS - MR STRINGS CREDITS Project: Mr Strings Client: Kelly Rafferty, marketing manager, cheese ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
