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PRWeek Awards 2011: Financial Services

their debit/credit cards across a special reader. The pair decided to run their first joint PR campaign

Profile: Ailana Kamelmacher, founder, Story PR

's next consumer event, a 'Five a day' cafe set to open in London in September. Kamelmacher credits ... -growing and I was learning new things all the time.' Innocent co-founder Reed credits Kamelmacher ...

Mark Pack, Mandate - Turn negative into positive

A few months ago I went to see the musical Jersey Boys . I went because a friend mentioned the show. We were passing a poster advertising the show, which reminded him of an advertising email he had been sent - and then the online reviews and ratings I checked were positive. So, to what do I credit ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.