BP chief expected to step down imminently
26 Jul 2010 | by Daniel Farey-Jones
the day before a results announcement. Picture credit: BP plc ...
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Harnessing trend intelligence: Louise Lloyd, Cirkle
12 Oct 2011 | by Louise Lloyd, deputy managing director, Cirkle
with the credit crunch - is the trend of staying in as consumers transform their homes into multi ...
PR Essays- It's good to talk
07 Dec 2009
I headed to my local retail park, armed with my credit card and a willingness to use it ...
A message with substance
23 Jan 2009
The credit crunch has focused minds on many things not least marketers minds on marketing. The debate on which marketing discipline is best placed to surf the digital wave and engage the empowered ... . And never have brand advocacy strategies been more relevant than now. Latest credit-crunch research ...
Why PR invigorates brands
23 Jan 2009
against the credit crunch. Consumers need to be convinced that spending a bit more is worth it....of your brand what price would you put on that? The credit crunch is also throwing up new challenges ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
