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partnership" and praising the campaign, which aimed to recruit new credit customers to Very, for exceeding ... result Very attracted nearly 50,000 leads and 4,795 new customers, of whom 92% chose a credit option ...
The campaign, brokered by Initiative London, has launched on LoveFilm s homepage and a dedicated microsite. LoveFilm is offering a range of prizes including tickets to the new attraction and DVD credits for more than 70,000 of its films, including a selection of penguin movies, including 'Happy Feet ...
.90) or 30 Facebook credits. Thomas Gewecke, president of Warner Bros Digital Distribution, said: "These ...
to data from marketing services and credit reference agency Callcredit Information Group.
Credit information group Experian has appointed Mark Zablan as managing director of Experian
of credit card carpet bombing and fundraising by formula. In fact, at its smartest, direct mail ...
LONDON - Print-to-data analysis provider Communisis and credit data company Equifax have...They are pooling their resources to cover credit, lifestyle, behavioural, transactional and trigger information. The two companies said they have been working together informally for a number of years and have decided to as more of their joint clients start to require a fresh approach to targeted ...
Callcredit won the business following a pitch, and will now be responsible for providing Allianz with the Cameo consumer segmentation suite, as well as a range of demographic indicators and credit risk variables at post sector, postcode and individual level. Allianz will use this information to develop ...
chief executive on 1 April. Sullivan had been with Sky since 1996 and was credited as the driving force ...
I'm ahead of the curve." Ian Stockley, managing director of Bristol-based agency Entire, credited ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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