, the ice-cream brand Freggo and Dove. It is credit to the agency that it teases such strong creative work ...
The agency was awarded the account without a pitch and will work with the airline on a project-by-project basis. Lida is now creating a loyalty programme designed to promote the bmi American Express credit card from MBNA. Targeting frequent flyers, the Diamond Club programme will be sent via direct mail ...
by Ellis is positioning First Choice as the 'all-inclusive' operator. Both men should also take credit ... where many brands have pulled back from marketing, the holiday firm deserves credit for investing ... are a credit to Dobbie, the brand's marketing director. Reporting to chief executive Nick Robertson ...
and the man widely credited with coining the term "direct marketing", won the prestigious Andi Emerson Award ...
The credit card company has approached agencies directly with an initial request for interest ... marketing campaign to encourage consumers to use their American Express credit card every time they rent a ... and its sister agency Ogilvy Mather, which handles the credit card company s global advertising account ...
Credit information group Experian has appointed Mark Zablan as managing director of Experian
-commerce-enabled. Your household data and credit-card will be stored in your set-top box, thus enabling you to simply buy ... or the pub, will be accessible, right there on the screen. TV may be free. Imagine a credit-card company ...
LONDON - Print-to-data analysis provider Communisis and credit data company Equifax have...They are pooling their resources to cover credit, lifestyle, behavioural, transactional and trigger information. The two companies said they have been working together informally for a number of years and have decided to as more of their joint clients start to require a fresh approach to targeted ...
markets. Banks would be less likely to lend to that extent today, of course. Since the credit crunch ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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