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CreditExpert, the credit monitoring service from Experian, is refocusing its marketing strategy...featured a rich man with a perfect credit score, dubbed "the credit expert". It will kick off on Monday ... in credit monitoring with just over a million customers after eight years. The sector attracted a new ...
Two new TV ads feature the bank's Formula 1 brand ambassadors Lewis Hamilton and Jenson Button to promote Santander's new current account switcher offer and its 123 Cashback Credit Card. The ad for the current account, which offers new customers 300 cashback to switch, features Hamilton and Button working ...
since the credit crunch began to bite in 2008. 1. During previous recessions, barter often achieved a ... companies began trading not in raw media inventory but in media "credits" - effectively, guarantees ... of new forms of the old credit scandals. They also wonder if barter agencies harbour ambitions ...
credit cards now. Wish I'd thought of A simple construct like this can go a long way ...
planning director at the betting firm in October. Cole joined RBS in 2005 from credit-card brand Egg ...
m. Egg's credit card book was sold in April by Citigroup to Barclaycard, with Egg credit card ...
-media-familiar Generation Y - credited with having greater curiosity to develop their skills to rise through the ranks ...
The brief involves all Barclays brands including its credit card offshoot Barclaycard, also held by Walker, which is expected to link up with an international network to compete for the brief. Barclays spends 31m on media in the UK annually, the majority of the global spend, according to Nielsen Media ...
To the credit of the organisers, there has been a largely successful effort to build a serious marketing ...
Grey's Jon Williams and Q editor Paul Rees assess ads for Kronenbourg 1664, Credit Suisse, Kaiser.... I'm sure Kronenbourg will be in Cannes next year, but it will be in a plastic glass. Credit ... is more than can be said of the offering from Credit Suisse. In it, robotic tennis great Roger Federer ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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