LG plays down on 'Life's Good' tagline due to credit crunch
28 Oct 2008 | by Fiona Ramsay
LONDON - LG Electronics is playing down its 'Life's Good' tagline in its latest campaign, in response to the gloomy economic climate.
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Supermarkets boost ad spend through credit crunch
24 Nov 2008 | by Staff
LONDON - Supermarkets have increased their ad spending as the credit crunch hit other marketing
What marketers really need to know about the credit crunch
30 Sep 2008 | by Nicola Clark
attributed to the poor summer, the 'credit crunch' - a term loosely coined to describe the impact ... by methods such as credit cards unsecured loans. According to the research, consumers have become less ... . It is clear that consumers are not responding to the credit crunch in a rational way, and levels of anxiety do ...
Consumer in the street: buying green in the credit crunch
27 Aug 2008 | by Bill Britt
in the street whether they are willing to pay more to buy green during the credit crunch. Watch the video
US authorities charge 11 with global credit data theft
07 Aug 2008 | by Nikki Sandison
NEW YORK - US authorities have charged 11 people with stealing more than 40m credit and debit card...all those whose credit card numbers were stolen. Law enforcement authorities from at least four ...
MFI credit concerns prompt move to McCann
23 May 2008 | by Ian Darby
difficulties securing credit insurance on its £24 million media spend....The furniture retailer is moving creative and media into the full-service agency McCann Erickson Birmingham. Sources suggest the switch was prompted by MFI's inability to secure credit insurance on its ... and concern over the credit insurance issue is said to have made it difficult to conclude a deal ...
OFT forces Land of Leather to improve credit ads
18 Jan 2008 | by Jacquie Bowser
credit ads after they were deemed to be in breach of the Consumer Credit Advertisements Regulations....chequebook at home , which the OFT felt implied that a customer buying products on credit is likely to pay ... for future credit ads to make them clearer for consumers to understand. Land of Leather agreed not to use ... items of financial information relevant to the credit offered and to give this information equal ...
City Republic Special: credit crunch spreads to blue chips
02 Nov 2007 | by Stephen Foster
liquidity into the whole banking market when the first credit crisis broke in August is looking worse ...
Barclaycard and Oyster partner for credit card initiative
13 Dec 2006 | by by Joanna Bowery
to use the same card to pay for travel and as a credit card.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
