Have Olympic organisers gone too far by taping over logos on toilets? The Marketing Society Forum
15 Feb 2012
underpinned the London 2012 Games. From day one LOCOG has, to its credit, been clear that it would protect ...
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Orange RockCorps gigs suspension hints at demise of mobile brand
24 Apr 2012 | by Matthew Chapman
The news comes despite the programme receiving an endorsement from prime minister David Cameron, who credited it with making "a difference to communities all over the country". An Orange spokesman said it had decided not to hold a standalone London gig this summer because of the packed events ...
What do you do when the prime minister comes knocking?
02 Feb 2012 | by David Benady
consumer credit market with its brash advertising and high interest rates. Two Early Day Motions have been ...
The Year Ahead For ... Marketing
12 Jan 2012 | by Gavin Patterson
Gavin Patterson says the marketing industry deserves credit for its early adoption of the digital
Brand of the Year 2011 shortlist
09 Nov 2011 | by Staff
of the century, let alone 2011. Barclaycard The credit-card brand is busy ...
Should brands that add to the obesity crisis subsidise healthier food options? The Marketing Society Forum
07 Sep 2011 | by Staff
, Addiction London Brands do not hesitate to claim credit for positive effects on consumers and society ...
Editor's Comment: Why Facebook must self-censor
19 Jul 2011 | by Noelle McElhatton
's credit that it has persuaded the site to join its industry 'children's panel', set up in response ...
Profile: Martine Ainsworth-Wells, marketing and communications director at London & Partners, is taking the capital global
16 Jun 2011 | by Loulla-Mae Eleftheriou-Smith
there'. Ainsworth-Wells credits Visit London with turning the city into a cohesive brand that could ...
Close Up: All change at the IPA
15 Apr 2011
behind the throne" at Belgrave Square, is credited with making presidential agendas happen. "A lot ...
2011 Marketing Society Awards for Excellence: the shortlist
05 Apr 2011 | by Staff
on Empty to Full of Juice: How Marketing Capital One - Taking Credit in a Crisis First Milk Cheese ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
