Smart DRTV: harnessing a potent mix of mass market reach and data
17 May 2012 | by Alison Meredith
credit card number in front of my whole family in order to get a pizza or buy a bag We found ...
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Northern & Shell to unveil £40.2m post-tax profit
28 May 2012 | by Daniel Farey-Jones
. Post-tax profits in 2010 totalled 52.5m, helped by a 22.2m tax credit, while in 2009 it made a 3.7m ...
Havas revenue rises 7.2% in Q1 but UK growth stalls
24 Apr 2012 | by Arif Durrani
to have "adversely affected" the rest of Europe, although Germany and Italy were credited with "highly ...
Planning for synergy: Harnessing the power of multi-platform media
28 Feb 2012 | by Mike Jeanes and Virginia Beal
different situations. CNBC s recent Executive Vision Series sponsored by Credit Suisse is a good example ...
Rajar Q4 2011: Media agencies upbeat on Capital and TalkSport
02 Feb 2012 | by Maisie McCabe
creating a competitive market of clear recognisable brand propositions. "Credit should be given ...
The business of business travel
23 Jan 2012 | by Liz Ross Martyn
Sixty eight percent of business travelers use their personal credit card while shopping...percent of both audiences use their personal credit card while shopping at the airport, suggesting ...
Desmond's Channel 5 ad revenue rockets 27% in 2011
19 Dec 2011 | by Arif Durrani
in our vision this year and credit must go to our focused 110-strong commercial team, and, notably ...
Johnston Press ad revenues fall 8%
15 Nov 2011 | by Daniel Farey-Jones
revenues, which nevertheless grew 4.4%. It credited its business directory offering, Find It ...
Brand of the Year 2011 shortlist
09 Nov 2011 | by Staff
of the century, let alone 2011. Barclaycard The credit-card brand is busy ...
Engagement with social network advertising
26 Jul 2011 | by Mintel
personal information such as names, e-mail addresses, and even credit card details, will only further add ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
