13 Dec 2011
| by Gail Kemp
.
Morrisons' most significant advertising move this year was signing former cricketer Andrew 'Freddie ...
07 Dec 2011
| by Robin Gadsby, Forever Beta
Indian food and watching cricket or Formula One races.
This led us to the brand positioning of "tastes ...
to reach Kingfisher's target audience. This included print, social media, a viral, cricket sponsorship, a ...
20 Oct 2011
The campaign, set to run for 12 weeks, will be broadcast in three European countries the UK, Sweden and Denmark.
Created by Big Al s Creative Emporium, the ads see the former rugby and cricket stars rudely awakened by a Las Vegas-style boxing comp re, who has entered their homes with a troupe ...
19 Oct 2011
The activity kicked off with a 60-second TV spot starring the former England cricketer Andrew "Freddie" Flintoff and his wife, Rachael, which aired during The X Factor on Saturday last week.
The ad depicts Flintoff transported to the Morrisons development kitchen, where he finds four chefs ...
17 Oct 2011
| by Sara Kimberley
The ad, created by Big Al's Creative Emporium, features Greenwood being rudely awakened in his house by a Las Vegas boxing compere with a microphone, surrounded by glamorous female dealers. Another version of the ad features former England cricketer Michael Vaughan.
The 30-second spots promoting ...
26 Aug 2011
| by Sarah Johnson
. The film sees Vaughan made up with prosthetics and planted within a local team as a "secret cricketer".
The campaign launched across NatWest s cricket digital channels, NatWest Cricket Club website, YouTube, Twitter ...
24 Aug 2011
A new digital campaign for the NatWest Cricket Club features the former England captain Michael...The concept was by Glue Isobar, with PR by M C Saatchi Sports Entertainment, to showcase NatWest s support for grassroots cricket via the club.
The footage features Vaughan playing in disguise as ringer "Gary Watson" at Goldsborough Cricket Club. ...
12 Aug 2011
| by Sara Kimberley
The online campaign, created by Big Al's Creative Emporium, features cricketer Michael Vaughan, footballer Lee Dixon, horse trainer Paul Nicholls and rugby presenter Will Greenwood as the "ambassadors" of the party.
The ad plays on the 1990 s classic Ferrero Rocher's ad, famed for its line "Ambassador ...
26 May 2011
| by John Reynolds
to meet brand frontman, former England cricketer Ian Botham ('a pretty straight-down-the-line bloke ...
ambassadors such as cricketer Stuart Broad and footballer Jermaine Jenas have also helped enhance its appeal ...
29 Mar 2011
Written by creatives Tom Hudson and Lee Goulding of DLKW Lowe and directed by Jonny Campbell of Mustard films, the campaign reunites Morrisons group of inquisitive school children from previous ads and teams them up with cricketing star Freddie Flintoff. ...