Power 100: 100 to 50
17 May 2011 | by Nicola Clark
title sponsorship of domestic Test match cricket, a deal due for renewal soon, and its tie-up with Sky ...
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CREATIVE STRATEGY: A pint of brand, please, Magners
15 Jun 2011 | by Simon S Kershaw
young people playing cricket in an orchard, for example). But the new ads go beyond purely pushing ...
Sports marketing: It's all in the name
16 Jun 2010 | by Christian Sylt
naming rights is sweeping the UK's sports stadiums. In the past six months, Lord's cricket ground ...
Lord's hires Amp as first retained ad agency
29 Apr 2010 | by Matt Williams
LONDON - Lord's, the London cricket ground owned by the Marylebone Cricket Club, has appointed Amp...and branding for the sporting venue, as part of an attempt to convince more cricket fans to attend matches. A ... as the "home of cricket", focusing on the venue's historical and prestigious significance. Amp will also ...
LV= flags mutual status with primetime activity
30 Mar 2010 | by Alex Brownsell
of sponsorship properties, which includes the LV= County Cricket Championship, the Anglo-Welsh rugby union ...
Betfair set for Ashes push
07 Jul 2009 | by Staff
services during the Npower Ashes cricket series, which starts 8 July.
Chatter site offers niche social networking
09 Apr 2009 | by Jennifer Whitehead
-lovers, fans of cricket and darts, butterfly collectors, poetry lovers and those working in telecoms ...
Canterbury of New Zealand adds eCRM to CheezeDMG's duties
24 Mar 2009 | by Nikki Sandison
specialises in high-end technical sportswear across many arenas including, rugby, cricket, football, hockey ...
Fullers backs England rugby ahead of RBS Six Nations opener
06 Feb 2009 | by Ed Kemp
The premium cask ale brand, which is also supporting England cricket and football, will run a high-profile marketing campaign ahead of tomorrow's clash between England and Italy. The print ad, created by DCH ... supporting England's faltering cricket team in the West Indies through perimeter advertising until April ...
The Gate hires Suchet to direct business development
01 Dec 2008 | by Nikki Sandison
sports marketing division and led the team that created Fantasy Football and Fantasy Cricket. Phillip ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
