EBLEX appoints BMB to promote red meat
10 May 2012 | by Anne Cassidy
based on the cricketers Sir Ian Botham and Allan Lamb, introduced in TV spots by Leo Burnett in 2005. ...
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PAA lands Investec private banking account
17 May 2012 | by Sara Kimberley
Cricket Board to sponsor Test match cricket. Denese Edgar, the head of marketing at Investec Specialist ...
50 over 50
03 May 2012
to lie in an eclectic range of interests far removed from his day job. He is a cricket and boxing fanatic ... of slowing down - and still leads the WPP cricket team. STEVIE SPRING 54 Former group chief executive ...
Diary: Some birthday treat
12 Apr 2012
and ex-England cricket captain Andrew Flintoff, Brown will attempt to complete the massive 2 ...
School Reports 2012: Glue Isobar
02 Apr 2012 | by Staff
NatWest's Secret Cricketer and Magners' 'bee beard'. With new chief executive Penny Herriman driving ...
EBLEX kicks off creative pitch
29 Mar 2012 | by Anne Cassidy
. The body is still well-known for its "Beefy" and "Lamby" characters based on the cricketers Sir Ian Botham ...
Advertisers debate agency payments at ISBA Conference
22 Mar 2012 | by Campaign staff
's Cricket Ground.
How adland is turning campaigns into content
01 Mar 2012
in Britain rather than what the tourist board tells our visitors we love. There's no cricket, cream teas ...
Advertising watchdog to investigate Snickers Twitter campaign
26 Jan 2012 | by Arif Durrani
Amir Khan (@AmirKingKhan), cricketer Sir Ian Botham (@BeefyBotham) and singer Cher Lloyd (@CherlyLloyd ...
From the inside out
07 Dec 2011 | by Robin Gadsby, Forever Beta
Indian food and watching cricket or Formula One races. This led us to the brand positioning of "tastes ... to reach Kingfisher's target audience. This included print, social media, a viral, cricket sponsorship, a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
