What it's really like inside: Gocompare.com
20 Jan 2010
, the occasional impromptu cricket match and scheduled fun including fancy dress competitions at Halloween, inter ...
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Editor's Comment: Google puts YouTube in to bat
20 Jan 2010
landmark move into live sports coverage with a deal to stream Indian Premier League cricket live ...
The week in marketing
03 Nov 2009
, Unilever produced a limited-edition range of cricket ball-shaped jars of Marmite, flavoured with Marston ...
The week in marketing
21 Oct 2009
Cricket Board has announced Friends Provident is to become the title sponsor of its Twenty20 competition ...
The Brit Oval launches desktop app
11 Aug 2009
The Brit Oval has launched a desktop 'cricket chat' app. Developed by BIO Agency, the widget also
The week in marketing
11 Aug 2009
show and a selection of live music performances. - ECB hires The Team The England & Wales Cricket Board has hired The Team to oversee its marketing strategy for domestic cricket internationals ...
Digital choice - Cricinfo
04 Aug 2009 | by Ed Lamb, Digital director, TMW
daily read for cricket fans?
Brand in the news - Brit Insurance
04 Aug 2009 | by Peter Gandolfi, Founder, Gandolfi Consultants
Despite branding the Oval cricket ground for a number of years, it has not significantly increased levels of awareness. So is sponsoring the England cricket team a bad idea? As always, it depends ... the rationale - Foster's needs strong consumer brand awareness and association; cricket fans like a beer ...
The week in marketing
04 Aug 2009
to replace Vodafone as principal sponsor of England cricket team 4. Sony Ericsson to add logo colours 5 ...
Jaguar official sponsor of Sky's Npower Ashes cricket coverage
14 Jul 2009
Jaguar has become the official sponsor of Sky's online coverage of the Npower Ashes cricket series
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
