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Wood, chief of research at mobile intelligence service CCS Insight, was addressing the ISBA conference at Lord's Cricket Ground on the subject 'The Year of Mobile... ?'. He credited a man called Tomi Ahonen with the "seventh mass media" theory, but provided some key numbers to back it up. His ...
"It's an important issue because of the share of our investments which are shifting to digital", the Coca-Cola GB Ireland general manager told around 250 people gathered at Lord's Cricket Ground in London. "It's about balancing concerns around privacy against our ability to enhance the consumer ...
in Britain rather than what the tourist board tells our visitors we love. There's no cricket, cream teas ...
. Morrisons' most significant advertising move this year was signing former cricketer Andrew 'Freddie ...
under the name of a cricket club to try to avoid press attention. However, this is good news ... . Meanwhile, cricket ground Lord's recently launched a 'Twelfthman' package, offering bookers every 12th place ... , the Wimbledon tennis tournament and the Henley Royal Regatta, as well as during England cricket matches ...
match cricket and, more recently, title sponsorship of the Football League. ...
title sponsorship of domestic Test match cricket, a deal due for renewal soon, and its tie-up with Sky ...
The England and Wales Cricket Board (ECB) is on the hunt for a new sponsor for England's home test
of domestic Test cricket in England was extended for a further two years, but the brand axed its involvement ...
LONDON - Npower has hired England cricket captain Andrew Strauss to front a campaign for its...sponsored domestic Test cricket for the past nine years. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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