Healthcare: H&K and PN notch up AstraZeneca briefs
22 Jul 2005 | by Ian Hall
Hill & Knowlton and Porter Novelli have emerged triumphant from a scrap to secure global PR
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Wyeth director in move to B-M NYC
16 Sep 2005
of negative coverage (PRWeek, 19 August). Copernik has formerly worked for Porter Novelli, where she led ...
Healthcare: Roche unveils first hires to revamped team
17 Jun 2005
. The spate of hires follows high-profile exits such as that of former PR manager Rebecca Hunt, now at Porter ...
Healthcare: AZ widens agency net on global neuroscience PR
13 May 2005 | by Ian Hall
The Anglo-Swedish firm wants to investigate 'fresh ways of communicating' its neuroscience brands, said AZ global director of product PR Margaret Morgan. Cohn Wolfe, Porter Novelli, Chandler Chicco Agency and Red Door Communications have already presented credentials. Morgan told PRWeek: 'We ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
