Kellogg dishes up a greater role for H&K
12 Dec 1997
. Porter Novelli is Kellogg s main PR agency in the US, its home country, where it also works with H ...
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THE 1997 DMA/ROYAL MAIL DIRECT MARKETING AWARDS: THE JUDGES
18 Dec 1997 | by FABIENNE TYLER, Chair, DMA Royal Mail A
-Direct Chris Arnold - Draft Direct Worldwide Julia Porter - IPC Magazines Paul Rouse - IMS Group ...
Siemens seeks PR mouthpiece for mobile phone campaign
12 Dec 1997
Porter Novelli for the account. She intends to make a decision before Christmas. The brand ...
Manor Bakeries cooks up a new PR strategy
12 Dec 1997 | by JEMIMAH BAILEY
against Countrywide Porter Novelli, Beechey Morgan Associates and Choat and Partners. Andrew ...
FOCUS: HOME COUNTIES - Catching pitches from a home base/Agencies in the Home Counties can offer the advantages of a close proximity to London, but without the costly overheads
12 Dec 1997 | by ROBERT GRAY
like his own owe a debt to Countrywide Porter Novelli which long ago proved that exciting PR ...
SPONSORSHIP: Different shades of pink - Marketers are still finding their feet with the pink pound, and many are failing to fully recognise the differentiation that exists within the gay market. Louella Miles reports
11 Dec 1997 | by LOUELLA MILES
? David Porter, a director at The Media Business, finds the situation very frustrating. My criticism ...
STOP PRESS: Taylor becomes director at Countrywide
05 Dec 1997 | by JULIETTE GARSIDE
Countrywide Porter Novelli has appointed Simon Taylor as a director, from his post as senior...Countrywide Porter Novelli has appointed Simon Taylor as a director, from his post as senior consultant. His responsibilities with international and business to business clients will include media relations for the Association of Plastics Manufacturers in Europe. ...
F-H clinches corporate programme for Dell
05 Dec 1997 | by JEMIMAH BAILEY
,000, after pitching against Burson-Marsteller, Countrywide Porter Novelli and Biss Lancaster. The win means ...
London Electricity
04 Dec 1997 | by QUENTIN BELL
marketing by CMB. As part of the campaign, public relations agency Countrywide Porter Novelli created a...and direct marketing by CMB. As part of the campaign, public relations agency Countrywide Porter Novelli ...
Sponsorship: Signs of the times - The effectiveness of broadcast sponsorship means that clients want more control and exclusivity. This is creating conflict between channels, programme makers and the ITC LOUISE BISHOP reports.
27 Nov 1997
s advocate. The academic underpinning, enhanced by gurus such as Michael Porter, Philip Kotler ...
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