Search results for Crispin Porter

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BUYING THE WORLD: Media is the most powerful currency in advertising, or so they say. But do any of the prominent agency and media groups really have a cohesive global media strategy? Claire Beale reports

? * confused, ** manoeuvring, *** focused. Aegis*** Media baron: Crispin Davis, group chief ...

MARKETING MIX: I’ll name that brand in one!

growing taste associated with the porters at Covent Garden market....The entrepreneur behind this now-international company set up his business in 1759 with pounds 100 inherited from his godfather. Brand X, which still bears his name, was launched in the 1770s to cater for a growing taste associated with the porters at Covent Garden market. In the 1930s ...

Marketing Mix: DMB&B commits musical crime

Andrew Porter performed Mustang Sally. It s enough to make one yearn for the days when financial ad ...

Littlewoods to rebrand cards

, including Coley Porter Bell, which designed the new logo, and DMB&B, to work on a pro-rata basis designing ...

MEDIA: EMI centralises media business with TMD Carat

years, takes on the rest of the business with immediate effect. Greg Porter, vice ...

Advertising & Promotion: Coke in pounds 17m prize draw.

Coca-Cola is launching its biggest ever consumer promotion, worth pounds 17m, which will see it clash head-to-head with Pepsi s Spice Girls music promotion.

Advertising & Promotion: Disney hires for catalogue push.

Disney has appointed Manchester direct marketing agency GCP to handle the launch of its home-shopping catalogue later this year.

PUBLIC RELATIONS: On one’s best behaviour - As Shell and Camelot have found out, customers and shareholders are becoming less tolerant of ethical errors, writes Andy Fry

to the wrong people, says Countrywide Porter Novelli s David Lake. It got government permission ...

Media: Mirror plans cable force - Reports last week suggested that Mirror Group wants to form a partnership with large UK cable firms to rival BSkyB. So can Mirror Group save cable?

Mirror Group has received a lot of flak for its first foray into cable television, Live TV. Topless Darts, News Bunny and the very public row between former tabloid king Kelvin MacKenzie and yoof queen Janet Street-Porter have won it more headlines than viewers. Launch and running costs ...

HEADLINER: End-of-pier-type Live TV chief capitalises on local potential - Kelvin MacKenzie is lewd, rude and can bring in the punters

-polished routine. It’s not long before he sees an opening to bring up Janet Street-Porter, infamously a former ... . Street-Porter, it seems, swears as much as MacKenzie himself. As if purged, MacKenzie is now ready ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.