MARKETING MIX: I’ll name that brand in one!
23 Oct 1997 | by JULIAN LEE
growing taste associated with the porters at Covent Garden market....The entrepreneur behind this now-international company set up his business in 1759 with pounds 100 inherited from his godfather. Brand X, which still bears his name, was launched in the 1770s to cater for a growing taste associated with the porters at Covent Garden market. In the 1930s ...



