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How to get that winning feeling: When awards can bring you fame and fortune, it is vital to give yourself the best chance of winning

12 Jun 1998 | by NICK PURDOM

, director Countrywide Porter Novelli Healthcare Best Healthcare Campaign 1997 We don ...

FOCUS: PRODUCT LAUNCHES: Giving the goods a showy debut. With so many new products at fairs and exhibitions struggling to catch the eye, PR can have an essential role to play. Tara Nealon reports

27 Feb 1998 | by TARA NEALON

, but to choose a celebrity with a twist. Last September, Countrywide Porter Novelli (CPN) launched ... , Danish PR agency Geelmuydel Kiese, assisted by Countrywide Porter Novelli, planned a global press ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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