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PUBLIC SECT0R: Consolidate hired as Energy Saving Trust shifts focus
11 Apr 2003 | by Justen Vernon
The agency won the account after a competitive pitch and replaces three-year incumbent Countrywide Porter Novelli. For the first time, the campaign will concentrate on promoting practical ways in which consumers can save energy. Previous efforts by the body, set up to promote energy efficiency in homes ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
