Winner Client: Kimberly-Clark Agency: Coley Porter Bell WINNER Kimberly-Clark sanitary protection brand Kotex was in serious decline at the end of 2002. In an uninspiring market dominated by its ... that consumers were loathe to talk about. Kotex scheduled a relaunch for 2003 and challenged Coley Porter Bell ...
Winner Client: Kimberly-Clark Agency: Coley Porter Bell WINNER The judges of the 2004 ... . Agency Coley Porter Bell's brief was simple - to reinvigorate a brand that was in decline, with a weak ... from sanitary protection to personal care. Coley Porter Bell undertook research which sought ...
Winner Client: Kimberly-Clark Agency: Coley Porter Bell WINNER A brief look at market share figures emphasised Kotex's need to reappraise its brand. To change consumer perceptions, research indicated that it was better to talk to women as women, rather than using an approach focusing ...
NEW YORK – Crispin Porter & Bogusky has resigned the Ikea advertising account for which it won...work for some of its stores to Santa Monica-based Secret Weapon. In a statement, Crispin Porter ...
're not in the US, you forget how big it is," she says. "It took Crispin Porter Bogusky 39 years to become ...
as an oral beauty brand. Pack design is by branding agency Coley Porter Bell.
space. Client: Mini Agency: Crispin Porter & Bogusky, Miami Art director: Tiffany Kosel ... : Karl Dunn Director: Melvin Mak Production company: Rushes Networks, Singapore Mini - Crispin Porter & Bogusky US. "Small is beautiful" is the message of these print ads which run as half- page ...
Crispin Reed, former group managing director of Springer Jacoby London, has been named top
Pony - Goodby Silverstein Partners US This press and poster campaign for Pony footwear launches in February in 120 countries and will be a must for style magazines. It's the first work for the brand from Goodbys, which beat the incumbent, Crispin Porter Bogusky, and Mother New York to win it ...
for upcoming consumer PR push (16 January 2004) - Smirnoff: Diageo GB replaces Countrywide Porter Novelli ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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