TRAINING: A lesson in ethics
30 Jan 2004 | by Adam Hill
Crispin Manners runs the PRCA's ethics committee and was co-author of international PR group ECCO's so ...
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WORLD: GALLERY
30 Jan 2004
Pony - Goodby Silverstein Partners US This press and poster campaign for Pony footwear launches in February in 120 countries and will be a must for style magazines. It's the first work for the brand from Goodbys, which beat the incumbent, Crispin Porter Bogusky, and Mother New York to win it ...
Burger King moves $340m US ad task to Crispin Porter
23 Jan 2004 | by Gordon MacMillan,
after less than a year and handed it to award-winning Miami agency Crispin Porter + Bogusky....consumers. He said he was looking for Crispin Porter + Bogusky to deliver the same kind of results it had ... at the advertising festival in 2003. "We must have the kind of results that Crispin Porter + Bogusky has proven ... marketing officer Russ Klein who said that Crispin Porter brought a "warrior mentality" and "ground ...
NEWS ANALYSIS: Battle of the vodka brands hots up
23 Jan 2004 | by Ian Hall
for upcoming consumer PR push (16 January 2004) - Smirnoff: Diageo GB replaces Countrywide Porter Novelli ...
BRANDING BRIEF: Oxy relaunches
22 Jan 2004
Oxy, the spot treatment product, is relaunching with packaging designed by Coley Porter Bell
Omnicon retires from Pfizer race
16 Jan 2004 | by Sara Calabro
Pfizer invited Omnicom, plus rivals WPP and Interpublic Group, to pitch for the franchise, which includes the world’s top-selling drug, Lipitor, six weeks ago (PRWeek, 28 November 2003). But Omnicom PR agencies Porter Novelli and Ketchum have this week confirmed that they will not be participating ...
DIARY: Well you say you want a resolution...
09 Jan 2004
executive Crispin Manners says his is to 'give up vice' during 2004. Entirely coincidentally, Manners' role ...
Sexual health body set for PR repositioning
09 Jan 2004
hired Countrywide Porter Novelli to help with the repositioning. CPN will seek to promote the IPPF ...
Travelocity opts for ‘aggressive’ tactics
09 Jan 2004 | by Joe Lepper
The online holiday booking firm, whose rivals include Expedia, has replaced Countrywide Porter Novelli with Exposure on the UK brief. Marketing director Charlotte Harper said the move was part of ‘an entire rework of our marketing and media strategy’. She added: ‘I want it to be more aggressive. We ...
Contact book update
09 Jan 2004
Charlie Porter, currently deputy fashion editor of The Guardian, is to join GQ next month as associate editor in charge of the style section and supplements. A new assistant fashion editor, Lucy Allen, also joins in February. Orlando Murrin has been made editorial director for BBC Magazines’ newly ...
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
