Interview: Gillian Smith
23 Nov 2005
Subservient Chicken with Crispin Porter Bogusky. It was phenomenally successful, and we learned from that ... very heavily on our external partners, such as Crispin and DML, our interactive agency of record ...
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Kempner plays buzzworthy role in shaping CPB
17 Apr 2006 | by Erica Iacono
the buzz: Crispin Porter Bogusky (CPB). The person who helps maintain CPB's buzz: VP/director of agency ... to see that we have fun." 1996-present VP/director of agency communications, Crispin Porter ... Porter, chairman of CPB, notes that Kempner's lack of PR experience didn't concern him. "She's a ...
'Journal' unveils title with broad US push
15 Sep 2005 | by Erica Iacono
Amy Wolfcale, VP of corporate communications for WSJ parent Dow Jones, said part of the effort built upon the ad campaign's slogan, "Have a Brilliant Weekend." Kate Alexander, VP at Porter Novelli, which worked with WSJ on the launch, said one of the core messages centered on the Pursuits ...
Bank of America awards its $60m account to Omnicom
02 Sep 2005 | by Hamilton Nolan
. Ketchum, Porter Novelli, and Fleishman-Hillard, Omnicom's largest PR agencies, as well as BoA itself ...
Consumer Media Relations: The waiting game
15 Aug 2005 | by Erica Iacono
campaign by Porter Novelli for the Pro-pane Education & Research Council (PERC). In 1999, the firm ... . Debra Proud Abell, partner at Porter Novelli, advises bringing in new staffers every year of a multi ...
PhRMA Guidelines: New DTC advertising rules alter drug-sales landscape
15 Aug 2005 | by Beth Herskovits
Durand, global healthcare practice director at Porter Novelli. "The impact [of the guidelines] on the PR ...
Consumer PR: Targeting the next generation
02 Jul 2004
companies isn't just about media coverage anymore.' PRCA chairman and Kaizo CEO Crispin Manners agrees ...
PR TECHNIQUE: Firm relationships: Working with an ad agency
23 Jun 2003 | by Sara Calabro
KFC), and Porter Novelli (for Gillette and M&M's). Although most larger advertising agencies have ...
Omnicom files SEC report to counter fears of investors
12 Jul 2002
The group - which owns Ketchum, Gavin Anderson, Brodeur Worldwide, Fleishman-Hillard and Porter Novelli International - filed the 48-page document with the US Securities and Exchange Commission following allegations of misleading the market and falsely inflating its ...
NEWS IN BRIEF: Kris Brown hired as director at Lavidge & Baumayr
18 Mar 2002
SCOTTSDALE, AZ: Kris Brown, who headed Porter Novelli's Arizona office until it closed last year
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
