Shell hands customer magazine launch to Redwood
03 Jul 2007 | by Daniel Farey-Jones
car drivers and motoring enthusiasts. Crispin Rogers, global loyalty manager for retail at Shell ...
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IDM lines up Don Tapscott for annual lunch
04 Feb 2009 | by Daniel Farey-Jones
Normal 0 Tapscott is ranked by Accenture as one of the top 30 business gurus in the world, alongside the likes of Michael Porter, Tom Peters, Stephen Covey, Charles Handy, Peter Drucker and Bill Gates. Caroline Robertson, membership director at the IDM, said: "We're thrilled to be welcoming ...
Improving PR's performance in integrated campaigns
02 Apr 2007 | by Nick Porter
of sensitivity to its peculiarities and the way the media should be handled, writes Nick Porter, a director
Net-a-Porter ups conversion rate after cutting email activity
05 Feb 2007 | by by Daniel Farey-Jones
LONDON - Online luxury fashion retailer Net-a-Porter.com has cut down the number of emails it sends...by nearly half of recipients. Martin Bartle, head of marketing at Net-a-Porter.com, said: Lyris has ... and targeted. The company sends out around 300,000 emails a week. Email drives 32% of Net-a-Porter s sales ... award for its Net a Porter work. ...
Bogusky to head Titanium and Integrated Lions jury
25 Jan 2007 | by by Joanne Payne
LONDON - Alex Bogusky, chief creative officer at the Miami agency Crispin Porter + Bogusky...with the much sought-after Titanium Lion. Bogusky started at the ad agency, then called Crispin and Porter ... responsibility that I couldn t turn down even with my fears of ordering the wrong wine at dinner. Crispin Porter + Bogusky won Film Grand Prix for Ikea in 2003, beating the UK s hotly tipped Honda cog ad ...
Ogilvy recognises importance of digital with new board appointment
07 Jul 2006 | by by Joanne Oatts
Mather and brand design agency Coley Porter Bell. It claims to be the UK's biggest single employer ...
Volkswagen, De Tijd and Scholz & Friends win at Cannes
20 Jun 2006 | by by Joanne Oatts
LONDON - US agency Crispin Porter & Bogusky has taken the first Promo Grand Prix award...More than 100 awards were given out at the Lions Direct and Promo Lions awards ceremony last night. Miami-based agency Crispin Porter's campaign for Volkswagen included an email campaign directing Golf GTI enthusiasts to projectfast.com, creating interest about the launch of the GTI MK V ...
Save the Children launches DVD for Children in Emergencies appeal
13 Dec 2005 | by by Julia Pearlman
been helped by the charity or actually work for Save the Children. Toby Porter, Save the Children ...
OgilvyOne's Sutherland named vice-chairman of restructured Ogilvy Group UK
07 Dec 2005 | by by Jennifer Whitehead
Sutherland will work with chairman Gary Leih, who unveiled the restructure last week. It will see all of Ogilvy's businesses, including direct marketing division OgilvyOne and design agency Coley Porter Bell, more closely aligned under the Ogilvy Group UK banner. Joining Sutherland ...
Charities launch campaign to help famine-stricken Niger
03 Aug 2005 | by by Joe Lepper
children under five. Pic: Oxfam/Crispin Hughes If you have an opinion on this or any other issue ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
