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BSUR Amsterdam wins £20m SCA task
16 Jun 2011 | by Matt Williams
BSUR won the business after a pitch against Crispin Porter Bogusky Europe, VCCP and WCRS Co. The agency will now oversee the strategy and creation of integrated ad campaigns for SCA's feminine hygiene products, which are sold under the Libresse brand umbrella. Libresse brands include Bodyform in the UK ...
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
