Disneyland Resort Paris 'bad dreams' by BETC Euro RSCG
Agency: BETC Euro RSCG
Rating: 5.0
Crispin Porter Bogusky monitored Twitter for two months and found a global average of 1,200 smiles : ) and 800 frowns : ( a minute. Using that as the mean, the agency built a billboard in New York's SoHo that checks Twitter every seven seconds, searching for the smiles and frowns, and adjusts ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.