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Last week s feature on Cause Related Marketing stated that Countrywide Porter Novelli...Last week s feature on Cause Related Marketing stated that Countrywide Porter Novelli is responsible for Tesco s Computers for Schools campaign. Bell Pottinger Good Relations is in fact responsible for the campaign. ...
incumbent Charles Barker. Icas pitched against Charles Barker, Countrywide Porter Novelli and Manchester...Icas PR has won the Crown paint consumer account after a four-way pitch which included 20-year incumbent Charles Barker. Icas pitched against Charles Barker, Countrywide Porter Novelli and Manchester-based Staniforth PR. The account involves a six figure fee. Icas will handle PR both for the Crown paint ...
Auto accessory and cycle retailer Halfords has hired Countrywide Porter Novelli to handle its six...Auto accessory and cycle retailer Halfords has hired Countrywide Porter Novelli to handle its six-figure PR account. The win follows a four-way competitve pitch. Scope Ketchum previously held the account for eight years but did not repitch. Scope Ketchum chief executive James Maxwell said ...
says. Crispin Manners, chair of the PRCA s arbitration body, the Professional Practice ...
year. Leo Burnett joint head of account management Crispin Reed said brands have insufficient ...
Fast food giant McDonald s has split its estimated pounds 400,000 PR spend among five agencies. They are: Fishburn Hedges, Countrywide Porter Novelli, The Red Consultancy, Burson Marsteller and Luther ... -largest agency Countrywide Porter Novelli has landed two briefs. It will co-ordinate McDonald s community ...
. That project was won after a competitive pitch against Countrywide Porter Novelli. The retained appointment ...
UK biscuit brand Fox s has hired Leedex Public Relations to raise its profile among consumers and big retailers. Fees are expected to exceed pounds 100,000 for the consumer and trade account, won two weeks ago following a five-way pitch. Incumbent Countrywide Porter Novelli also pitched ...
, as it moves towards its aim of becoming a high street retail name. Countrywide Porter Novelli, Aurelia ...
Dell Computer Corporation is looking for a pan-European PR agency as it attempts to increase its share of the supply of PCs to businesses. Countrywide Porter Novelli is believed to be in the frame for the task, which involves developing strategy for all aspects of PR throughout Europe ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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