Adwatch (Mar 7) top 20 recall: McDonalds
07 Mar 2012 | by David Hackworthy, strategy partner, The Red Brick Road
WCRS/MEC 32 14= ( ) Jordans Country Crisp Grey London/ ZenithOptimedia 32 ...
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Walkers 'Baked Stars' by AMV BBDO
02 Apr 2012
Gary Lineker gets a "baked" makeover to launch Walkers' new star-shaped crisps in the latest spot
Walkers hands Gary Lineker fresh three-year deal
20 Jan 2012 | by Nick Batten
Walkers crisps brand ambassador Gary Lineker has signed a new three-year contract, he revealed...in ideas for a new crisp flavour. ...
Aldi 'tea' is most-liked ad of 2011
03 Jan 2012 | by Sara Kimberley
Crisps, Foster's beer, Skittles Candy, Boots Pharmacies, Dreamies Cat Treats and PG Tips. The research ...
Tyrrells' Oliver Rudgard has a few things in common with the posh Hereford brand
03 Nov 2011 | by John Reynolds
, chocolate and now crisps, as marketing director of Tyrrells, make up his 18-year career in FMCG marketing ... , founded in 2002, was one of the pioneers of the now-mainstream premium crisps market - a category Walkers ... fingers up at the mass-market producers, and to wear its provenance - the crisps are made using potatoes ...
Doritos and Pepsi Max 'superpowerful combination' by AMV BBDO
06 Oct 2011
Fans can continue to follow the journey of the duo via the online comic book at www.doritosandmax.com The characters are inspired by Doritos Jalape o Fire crisps and Pepsi Max s Citrus Freeze drink. The online book forms the basis of a wider campaign featuring the characters, who will appear in an animated TV ad ...
Walkers 'three great reasons' by AMV BBDO
12 Sep 2011
Gary Lineker takes on a new action hero role in the latest spot for Walkers crisps
Marketing video report: Tyrrell's Rudgard on Britishness and innovation
12 Sep 2011
Marketing director of Tyrrell's crisps, Oliver Rudgard, speaks to Marketing about...Rudgard explains the appeal of Tyrrell's, the most expensive crisp brand, at home and abroad, and how advocacy has strengthened a brand that has not yet advertised in traditional media. To read the full interview pick up this week s issue of Marketing or read the full profile feature online. ...
Walkers runs 'great British potato' campaign
12 Sep 2011 | by Sara Kimberley
Walkers has commissioned a new ad about the life of a crisp, in an effort to highlight the "three...The ad by AMV BBDO explains the three things are needed to create a packet of Walkers crisps ... ". It launches today on ITV during 'Emmerdale'. The light-hearted ad features a crisp falling from the top ... Forever'. The crisp lands safely in the hands of Gary Lineker, who has dived across the street to save ...
Walkers 'fall in love with the groove' by AMV BBDO
09 May 2011
Macpherson catches Walkers brand ambassador Gary Linekar in a romantic affair with his new crinkle-cut crisps. He sings along to a rerecorded version of the Phil Collins 80s hit Groovy Kind of Love . ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
