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BrandMAX: Tourism Queensland positive about 'Best Job' follow-up

The new campaign, created by Sapient Nitro, follows on from the 'Best Job in the World' activity, which encouraged consumers to apply for the job of "caretaker" on Hamilton Island in the Great Barrier Reef, Australia. More than 34,000 video applications were submitted from 194 countries. Speaking ...

Volvo puts emotional appeal ahead of functional ability

motoring. A global campaign, by incumbent ad agency Sapient Nitro, will focus on making Volvo a more ... executive of Sapient Nitro London, says the campaign represents a recognition of people's new priorities ...

The Revolution Awards 2011 - winners in full

and Fishburn Hedges. FMCG Unilever 'Share Happy' smile-activated vending machine by Sapient Nitro ... .com by Sapient Nitro London. ...

Britvic launches foam Tango in aerosol bottle

Britvic has signed a sponsorship deal with the film, based on the E4 television series, which is released in August. The deal is supported by social media and outdoor activity. Britvic claims that the new drink uses "nitro-fuelled" aerosol technology that sprays the new drink out as a foam ...

Coca-Cola seeks agency to bring 5 Alive

carried the tagline 5 Alive is a juicy blend with five fruits that's fun for all the family'. Nitro ...

The Revolution Awards 2012 - winners in full

Digital Best use of consumer engagement Sneakerpedia by Sapient Nitro Vertical Sectors ...

BrandMAX: Day one tea-break guide

of Sapient Nitro, gave a top presentation on their marketing strategy for the Australian state ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.