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Digital Agency League Table 2009

Cyber Lion at Cannes. Digital agencies are therefore facing stiff competition and being forced to work ...

PepsiCo's Walkers wins first-ever Creative Effectiveness Grand Prix at Cannes

the 15% growth target. Procter Gamble won two Creative Effectiveness Lions, with McDonald's, Mars Chocolate and TVNZ, a New Zealand TV programme, picking up one Lion apiece. The Walkers campaign saw ... , and Chelsea striker Frank Lampard coaching the local football team. Cannes Lions organisers Emap introduced ...

Burger King appoints Publicis as its AOR for Singapore

the bulk of the 40 Burger King restaurants that Bon-Food currently operates in the Lion City ...

What it's really like inside McDonald's

. Does the team socialise outside office hours? We enjoy the occasional trip to the Old White Lion ...

Unilever tops 2012 Marketing Society Awards nominations

contact Lisa Lione at lisa.lione@haymarket.com Full list of nominations Customer insight ...

Helen Edwards on Branding: No clear line of insight

Simon Law analysed the award-winning ads at the Cannes Lions festival over a six-year period, and came ...

Viral View - Tips for success

burger. As you may remember from our July newsletter, Burger King won a Cannes Lion for its Whopper ...

The Marmite effect: it's better to be a polarising brand that people love or hate than to be ignored

somewhat' or 'hating' them. This may be a result of consumers' fears of 'cyber-stalking' or their waning ...

Power 100 Marketers of 2009: 51-100

Partners to oversee the lion's share of RBS communications. 56. Paul Dickinson, Virgin Atlantic B ... hit and won a Gold Lion at the Cannes Lions Advertising Festival. 97. Ali Jones, Debenhams B ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.