Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
contact Lisa Lione at lisa.lione@haymarket.com Full list of nominations Customer insight ...
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Unilever's Paul Polman on why 'advertising' means nothing to him, plus his vision for magic, not metrics
10 May 2012 | by Rachel Barnes
that is evangelical in tone and delivery, his audiences are rapt. In a speech at the Cannes Lions Festival last ...
Getting behind the IAB figures: Media experts on the rise of mobile
21 Mar 2012 | by Arif Durrani
the lion s share of the market) is actually being driven by a number of factors. Firstly consumers are now ...
Think BR: Why we are all so over Innocent
20 Feb 2012 | by Ben Branson
in cartoon movie The Lion King, it used Reynolds s model to make it happen. Yet there are three ways ...
Private View: Leon Jaume and Andy Nairn
17 Aug 2011
to reignite the magic presaged the ignominious booting out. So, there she sits in the Red Lion, Weetabix ...
Razorfish wins two global Unilever accounts
19 Jul 2011 | by Loulla-Mae Eleftheriou-Smith
to reduce the number of digital agencies it worked with. At this year s Cannes Lions festival, Unilever ...
Cannes Lions Festival 2011: The Brands at Cannes
08 Jul 2011 | by Noelle McElhatton
The Cannes Lions International Festival of Creativity pushed the boat out to lure brands this year.... WINNING BRANDS AT THE CANNES LIONS FESTIVAL OF CREATIVITY 2011 AWARDS 1 Google Grand Prix (Cyber ... Volkswagen Titanium Lion; 8 Golds (Cyber, Press, Film) 4 P G Grand Prix (Cyber); 2 Creative Effectiveness Lions; 5 Golds (Cyber, Direct, Titanium Integrated, Media) 5 Mercedes Benz 3 Grand Prix ...
Simon Clift's Cannes Lions Festival 2011 diary: 'Are clients ruining the party or giving Cannes a
08 Jul 2011 | by Simon Clift
restaurants and an aggressive parody of service . And the Lions Festival itself has become a monster. Almost ... and communications workshop alongside the dishing out of Lions. The quality of the offering is not always aligned ...
Saatchi & Saatchi, W+K, BBH, Dare and AMV lead UK hope in Film Lions shortlist
24 Jun 2011 | by Anne Cassidy
CANNES 2011: The UK put in a strong showing on the Film Lions shortlist, with 23 nominations.
Ad agencies need to restructure around consumers, says Unilever
24 Jun 2011 | by Noelle McElhatton
The FMCG giant's chief executive, Paul Polman, told the Cannes Lions Festival this morning that the company is "reallocating budgets to enable us to make content in an always-on world". Unilever, second only to Procter Gamble with a global marketing spend of US$7.4bn according to Nielsen, sells its ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
