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Media Lifeline: 3D

It has taken many decades to take off but 3D is finally starting to fulfil its potential in cinemas...September 1922: The Power Of Love, the first truly throbbing attempt to punt 3D to a mass cinema ... for renewed exploitation by 3D movie-makers. The jewel in the new crown is Creature From The Black Lagoon ... , the stereoscopic effect slips out of synch and headaches result. 3D hibernates once more, to be awoken briefly ...

3D World relaunched

for three-dimensional creative industry, 3D World....: “Thanks to its increased length, expanded tutorial content, and broader coverage of the 3D market, the magazine is now an even more comprehensive resource for anyone with a serious interest in 3D art ... continued: “Since the first issue of the magazine, the 3D industry has evolved dramatically, with software ...

Campaign Casebook: Big D

strategy for nuts brand Big D. The idea worked because 67% of the brand's target audience are in the 35..., so we needed something that was going to cause a splash.' Big D neatly headed off any potential ... -woman for the brand. 'We did spend a bit of time choosing our Big D girl,' admits Woodall. 'But that's because we ... the books at a modelling agency and interviewing would-be Big D girls. Although the model wasn't chosen ...

4-D Branding

Thomas Gad makes a bold attempt at not only pinning down these influences, but also explaining how to nurture them. Most books in this field suffer from an excess of hyperbole and jargon. 4-D Branding has its share of both, but as Gad says himself it offers something most brand books don't -- a ...

4D Telecom to become 4D Interactive

Mobile and land-line communications agency 4D Telecom has rebranded as 4D Interactive, offering...channels, websites and email. The restructured company will comprise four divisions. 4D Communities will focus on social networking services for chatting, blogging, pictures and video clips. 4D Customer ... and video clips. 4D Client Content division will look after hosting of voice, video and rich-media content ...

THE CREAM OF D&AD: Gold awards might have eluded ads at D&AD this year, but Tim Mellors thinks

I d like to walk you through a few of the winners in this year s D&AD awards, so join me, please...I d like to walk you through a few of the winners in this year s D s that over ... me still. The great thing about D s worth of gong-giving may carp on the night, unless ... grounds on the Lower East Side on crutches he d have done the trick. The daft dog certainly did ...

Sony '3D' by Anomaly

Sony has launched a film to showcase its 3D products.

Fosters reborn as d2

store following its acquisition by Sports Division founder Tom Hunter. The new stores, called d ... to get their school uniforms or cheap fashion. The prototype d2 store will open at the Bluewater ... the year. Brand consultancy Section d is responsible for the redesign, which is promised to feature a ...

The British Television Advertising Awards 1999: Chairman’s report

In the week we were judging this year s BTAA, knowing I d be goggling at over 1,000 commercials, a...In the week we were judging this year s BTAA, knowing I d be goggling at over 1,000 commercials, a couple of people offered commiserations along the lines of, Poor you, what an ordeal , etc ... and agency creatives make up the other two-thirds. You d imagine getting people with such different ...

CAMPAIGN DIARY: Unlucky female WLTM any men rather than the sorry Dishes here

spent more time staring out of the window at passing ladies than talking to her. We d have gone for Mr ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.